Discovery and offer clarity

We confirm what you sell, where you profit, which locations matter and what counts as a qualified lead before any campaign goes live.

Account and campaign setup

Google Ads account structure, ad groups, responsive search ads, extensions, location and schedule targeting aligned to Gauteng, national or international reach.

Measurement and reporting

GA4, Search Console and Ads linked; monthly reporting on spend, conversions and recommendations—not vanity metrics alone.

Optimisation and learning

Ongoing search term reviews, bid and budget adjustments, ad tests and landing page iterations once enough data exists—typically after 60–90 days of consistent spend.

How much should I spend on Google Ads in South Africa?

Many local service businesses start around R3,000–R5,000 per month in media to gather learning data; competitive categories and national eCommerce need more. We quote management separately from media and help you set a test budget tied to margin and lead value. See our article on SEO vs Google Ads for a framework.

Who owns the Google Ads account?

You do. We request access as a manager or work inside an account you create with your billing profile. You can revoke access at any time; campaign history stays with your business.

Does Google Ads include SEO?

No. Ads buys placement; SEO builds organic visibility on pages you own. They share landing pages and data—we often run both, scoped as separate services. Explore search engine optimisation for ongoing organic work.

Can you advertise if another agency built our website?

Yes, provided we can add tracking, improve landing pages or fix technical blockers. If the site cannot convert, we will say so before you scale spend—and recommend fixes or a rebuild if needed.

Dsignr Digital

Google Ads

Google Ads management for South African businesses — paid search strategy, campaign setup, conversion tracking and landing pages that turn clicks into qualified leads.

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Glowing neon search and performance chart lines in deep indigo space, representing Google Ads management by Dsignr Digital in Rosebank, Johannesburg

Client testimonials

Need leads this month—not six months from now?

Google Ads puts your offer in front of people already searching for what you sell. We build campaigns, tracking and landing pages so you can see cost per lead—not just clicks. Ad spend stays in your Google account; our fee covers strategy, setup, optimisation and honest reporting.

Get a Quote

Traffic with no conversions

Clicks are cheap vanity if the landing page is slow, vague or missing trust signals. We audit the full path from ad to thank-you page before scaling budget—especially on mobile and South African networks.

Wasted spend on broad keywords

Generic campaigns bleed budget on irrelevant searches. We structure campaigns around your services, locations and margins, use negative keywords aggressively and review search terms regularly.

No idea what ads actually sold

Without conversion tracking and CRM alignment, Google’s dashboard optimises for form fills—not qualified leads. We configure GA4, Google Ads conversions and, where possible, offline import or CRM feedback so decisions use revenue language.

Paid search that respects your margins.

We treat Google Ads as a testing engine and a demand channel—not a substitute for a site worth landing on. Campaigns pair naturally with our SEO and GEO services and with web design when landing pages need rebuilding.

Strategy and structure

Campaign architecture by service, location and intent—Search, Performance Max or Display only where it makes commercial sense for your offer.

Tracking you can trust

Conversion actions for calls, forms, purchases and key micro-conversions; consent-aware tagging via Google Tag Manager where required.

Landing pages that convert

We improve existing pages or build focused landing experiences—fast load, clear offer, click-to-call and POPIA-conscious forms.

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Google Ads

Need leads this month—not six months from now?

Google Ads puts your offer in front of people already searching for what you sell. We build campaigns, tracking and landing pages so you can see cost per lead—not just clicks. Ad spend stays in your Google account; our fee covers strategy, setup, optimisation and honest reporting.

Traffic with no conversions

Wasted spend on broad keywords

No idea what ads actually sold

Paid search that respects your margins.

Strategy and structure

Tracking you can trust

Landing pages that convert

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